In this video I talk a little about some of the psychological factors that explain why one of the most common reactions to change, is outrage.

Most of the thinking in this video is explored in detail in the book “Thinking Fast & Slow” by Daniel kahneman. If you haven’t read it already, I’d highly recommend getting the audiobook for your commute… Not only does it give you some really interesting insights into the human mind, it is also really interesting for those of us building products!

References: Thinking, Fast and Slow: https://goo.gl/4q4KLz
The Virtual Forge: http://www.thevirtualforge.com
LinkedIn: https://www.linkedin.com/company/the-